BIMISkysnag CertifyBIMI. Your logo.
Your logo and the Gmail blue checkmark
BIMI. Your logo.
The blue checkmark.
Be recognised before the open. Certify brings authentication and certificates together for your logo and Gmail’s blue verification badge.
Check your BIMI readinessStart with your domain. See where to focus.
FREE CHECKOpens your domain assessment with Skysnag. Privacy policy
RECOGNITION STARTS BEFORE THE OPEN
SKYSNAG CERTIFY / BIMI
YOUR LOGO+THE BLUE CHECKMARK
InboxEXAMPLE
M
Your BrandYour monthly statement is readyA familiar sender. Before the open.
T
Team updateOur next meeting
✓A recognisable inbox presence✓A coordinated Certify launch✓Authentication and brand working together
THE STANDARD, EXPLAINED
What is BIMI?
Brand Indicators for Message IdentificationBIMI connects an authenticated sending domain to a brand logo in participating inboxes. It builds on enforcing DMARC and adds logo and provider requirements. Gmail’s blue checkmark follows the Verified Mark Certificate route.
The goal: a recognisable logo and a visible verification cue before the message opens.
A STRONGER FIRST IMPRESSION
Your identity arrives.
Before the message opens.
Every campaign, invoice and service update is a brand touchpoint. BIMI connects your visual identity to authenticated email, making those moments more recognisable.
Your logo, at first glance.
Put the logo your customers recognise beside your email. Make your brand visible while people scan the inbox, before they open the message.
A visible blue checkmark.
Bring a distinct verification cue alongside your sender name in Gmail. Make the visible identity part of your customers’ first impression.
The same identity, every time.
Carry the logo and sender identity through campaigns, invoices and customer updates. Build a consistent brand experience across the relationship.
WITH SKYSNAG CERTIFY
Your logo.
The blue checkmark.
Every brand moment.
A recognisable sender across the customer relationship. Certify connects the work behind the visible identity.
Recognition before the openGmail verification beside your sender nameA connected journey for brand and IT
Get started with CertifyBlue checkmark shown as a Gmail example. Logo display and verification follow each provider’s requirements.
YOUR RECOGNISABLE LOGOVISIBLE VERIFICATION
M
Your Brand
Our next big launch.
CAMPAIGNM
Your Brand
Your statement is ready.
INVOICEM
Your Brand
An update on your request.
SERVICEIllustrative sender experience using the Skysnag logo.
BRAND AND AUTHENTICATION, TOGETHER
One brand identity.
One coordinated journey.
Authentication, artwork, trademark status and certificate validation belong on the same plan. Certify brings those dependencies together for the visible result.
Your team owns the decisions. Skysnag connects the recurring work, the context and the next action.
01
Recognition
Your brand logo displayed in supporting inboxes.
02
Confidence
A familiar visual identity alongside authenticated email.
03
Consistency
Your identity is present when customers scan the inbox.
04
Team effort
One Skysnag Certify journey across security, IT and brand.
Connected workflows. Clear ownership.
ONE DOMAIN IDENTITY. CONNECTED CONTROLS.
Authenticate the sender.
Secure the journey.
Each standard has a different job. Manage the dependencies together, from authorised senders to transport policy and a recognisable brand.
01 / IDENTITY
Who is sending?
DMARCEnforce domain identityAuthorise services, verify signatures and connect them to the From domain your customers see.
02 / TRANSPORT
How does it arrive?
MTA-STSSet secure transport rulesTLS-RPTUnderstand transport failuresPublish TLS requirements for delivery to your domain and understand reported transport failures.
03 / RECOGNITION
Whose brand stands out?
BIMIMake your brand visibleBuild on enforcing DMARC with Certify for your logo and Gmail verification journey.
DMARC can pass through aligned SPF or aligned DKIM. MTA-STS and TLS-RPT address transport; BIMI adds its own logo, certificate and provider requirements.
FROM INITIAL SETUP TO ONGOING CONTROL
Move the programme forward.
Keep it working.
Connect the initial deployment to the sending services, infrastructure and changes your business depends on.
Reach DMARC enforcement
The authentication foundation BIMI is built on.
Your logo, ready
Your brand mark, prepared for the inbox.
Your certificate, included
The Verified Mark Certificate behind your logo and checkmark.
Live and kept current
Your logo in supporting inboxes, with renewals managed.
THE SKYSNAG PLATFORM
From authentication
to visible brand trust.
Start with the control you need. Connect readiness, enforcement and recognition without turning every protocol into a separate project.
Skysnag
Comply
Authenticate your sending stack
Bring sender visibility and provider authentication requirements into one programme.
- SPF and DKIM alignment
- Sending-service discovery
- Authentication visibility
Skysnag
Protect
Move into enforcement
Automate domain protection and connect authentication to ongoing policy management.
- Genius DMARC Enforcement
- Genius SPF and Domain Guard
- MTA-STS and TLS-RPT
Skysnag
Certify
Make the identity visible
Bring authentication and certificates together for your brand in the inbox.
- Your logo in supporting inboxes
- Gmail blue-checkmark journey
- Verified Mark Certificate included
YOUR SENDING STACK, CONNECTED
Every business tool.
One domain identity.
Corporate mail, marketing automation and transactional messages all contribute to the same customer experience. Bring their authentication into one programme.
Explore sending-service integrationsMicrosoft 365Google WorkspaceSalesforceHubSpotSendGridZendesk
Your domain
BIMI · THE QUESTIONS THAT MATTER
What matters
before you decide.
Business benefits, unmanaged risks and the work behind a reliable authentication programme.
What changes for customers before they open our email?
Your familiar logo can appear beside messages in supporting inboxes, putting your visual identity into campaigns, invoices and service updates from the first glance. In Gmail, the appropriate verification setup can also add the blue checkmark beside your sender name.
What is the difference between the logo and Gmail’s blue checkmark?
The logo gives customers a recognisable brand cue. Gmail’s blue checkmark is an additional verification indicator for senders meeting its Verified Mark Certificate requirements. A Common Mark Certificate can support logo display without that checkmark. Certify helps map the right route for your brand.
Why do we need DMARC before the logo can appear?
BIMI builds visible brand identity on authenticated email. It requires an enforcing DMARC policy applied to all mail, rather than a monitoring-only setup. Protect helps establish that foundation; Certify connects it to the logo and verification journey, so the two products work towards one outcome.
Why use Certify instead of separate IT, brand and certificate projects?
A DNS change alone cannot complete the journey. Authentication, logo artwork, trademark status and certificate validation depend on different teams. Skysnag Certify brings it together as one managed engagement, with Skysnag coordinating the scope and rollout.
What happens if authentication or the certificate is left unmanaged?
A broken authentication setup, inaccessible logo or expired certificate can interrupt logo display in supporting inboxes. Authentication failures can also affect message delivery. Keeping those dependencies connected helps preserve your sender identity as platforms, artwork and certificates change.
Can we start if our logo is not trademarked?
Yes. Talk to our team about your brand, and we will recommend the right route for your logo.
How does this support campaign engagement?
A familiar logo and visible verification cue help your brand stand out when customers scan the inbox. They complement relevant content, authenticated sending and a healthy reputation. Open rates and inbox placement still depend on your audience, campaign and receiving provider.
SEE SKYSNAG IN YOUR ENVIRONMENT
Make every message
feel like your brand.
Bring your sending domain and your logo. Let’s map the route to a recognisable inbox identity with Skysnag Certify.
Technical references and product information
Reviewed 29 October 2026. Examples are explanatory, rather than live telemetry or a scan of your domain.
